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Portfolio

Hi, I'm Abby

I design tools to empower users.

Experience with B2C & B2B platforms for HR, intranet, knowledge management, and finance.

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Web application | 2024

Healthcare CRM

Streamlining workflow and driving strategic growth

UX Design

Product Thinking

B2B

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Mobile & web | 2025

Job posting management

Optimizing candidate sourcing experience for hiring officials

UX Design

Product Thinking

B2B2C

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Design System | 2024

Driving design consistency and system adoption

Cross-platform Design System

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Website Design | 2022

E-commerce website redesign

Enhancing usability and navigation to build brand credibility

UX Design

Product Thinking

B2C

Data Visualization | 2023

Visualizing UT students' travel conditions to drive policy change

Dashboard design on Tableau

Tableau

UX Design

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Website | 2022

Accessibility audit

Helping a commercial airline company to meet accessibility guidelines

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